Arne De Keyser
Professor
Main contributions
Journal of Marketing Research, Journal of Service Research, International Journal of Research in Marketing, Journal of Business Research, and the Journal of Service Management.
Bio
Arne De Keyser is Full Professor of Marketing at EDHEC Business School (France). His research focuses on customer experience, service recovery and frontline service technology. Arne has published articles in the Journal of Marketing Research, Journal of Service Research, International Journal of Research in Marketing, Journal of Business Research, Journal of Service Management, Journal of Services Marketing, and the Journal of Service Theory and Practice. He has won numerous research and teaching awards, including the SERVSIG Best Dissertation Award and the 2019 Journal of Service Research Best Paper Award. Arne serves on the editorial boards of the Journal of Service Research, Journal of Business Research, Journal of Service Management and the Journal of Service Theory and Practice. Next to this, he is also an associate editor for the Journal of Business Research (Service Research track) as well as the Journal of Service Management (Technology track).
Publications of Arne De Keyser
Pushing Forward the Transition to a Circular Economy by Adopting an Actor Engagement Lens
Journal of Service Research, Volume 27, January 2024, Pages 69 - 88
EDHEC Vox (Newsletter #2) Circular economy: Why are we wasting time?
EDHEC VOX, December 2023
Transitioning to a Circular Economy: Adopting an Actor Engagement Lens
EDHEC VOX, December 2023
(Newsletter #1) Greener, chattier, more connected… How do companies address "new" customers?
EDHEC VOX, November 2023
Navigating the Digital Landscape: The Power and Perils of Online Reviews
EDHEC VOX, November 2023
Derniers articles EDHEC Vox
Transitioning to a Circular Economy: Adopting an Actor Engagement Lens
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Arne De Keyser , Professor
Navigating the Digital Landscape: The Power and Perils of Online Reviews
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Arne De Keyser , Professor
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Ivan Gordeliy , Assistant Professor
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Martin Wetzels , Professor
The Business of Convenience: Why Marketers Should Be Obsessed with ‘Fast’ and ‘Easy’
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Arne De Keyser , Professor