Diffusion des services mobiles et mobilité du consommateur : une étude sur les déterminants et les conséquences des usages au cours d'un séjour touristique

Management & Avenir, Volume 77, pp163-185, 2015.

Author(s):

Mathieu Salvadore

Nadine Tournois

Management & Avenir, Volume 77, pp163-185, 2015.

Type: Academic publication
Date: le 01/01/2015
Research Cluster : Marketing
Source : Management & Avenir

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