If you are finding your business disrupted by the current crisis you need to respond to the operational crisis, but you should also direct sufficient attention to structural changes that might affect your industry and markets.
René Rohrbeck, Director of the EDHEC FIT Chair explains: “Many organizations that we talk to struggle to see the current crisis as more than a temporal disruption to their business. It is however now that the foundation for a successful reemergence after the crisis needs to be build. Scenario thinking is the most effective way to zoom out, get on a higher vantage point and spot opportunities that other have not yet seen.”
The EDHEC Chair for Foresight, Innovation and Transformation has developed a 4-step toolkit which will help you to prepare and profit from structural change in your industry. You can download the toolkit below.