Household Economics
How to transform the aura of celebrities into a multiplier of donations
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Thomas Leclercq , IESEG School of Management
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Steven Hoornaert , IESEG School of Management
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Etienne Denis , Assistant Professor
Valentine’s Day: What’s love got to do with habit-building?
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Julia Milner , Professor
To promote plant-based diets, the health argument could be more effective than the environmental argument
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Ricardo Azambuja , Associate Professor
The circular economy may not be taking off: Here are six ways stakeholders can make it happen
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Katrien Verleye , Ghent University
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Arne De Keyser , Professor
4 questions to Julia Milner around the power of habits
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Julia Milner , Professor
Restoring and renewing trust: why brands must once again become benchmarks in an uncertain world
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Patrick Longuet , Associate Professor
Luxury consumption in China: a story of dynamic transformation
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Michael Antioco , Professor - Dean of Faculty and Research
A decade after Paris: trust misplaced, trust betrayed — and the struggle to reclaim it
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Frédéric Ducoulombier , EDHEC Climate Institute Programme Director, Climate Regulation and Policies
In the avalanche of content, brands must consider consumers' cognitive fatigue
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Alena Kostyk , Associate Professor
4 questions to Peter Daly & Sabine Ruaud (EDHEC) on the internationalisation of the ‘Made in France’
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Sabine Ruaud , Professor
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Peter Daly , Professor of Management/Leadership
AI and Emotions: What Will the Customer Experience Look Like in 2050?
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Alexis Rollin , RnD
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Arne De Keyser , Professor
Thibaut Joltreau (EDHEC): "Because it is driven by value rather than volume, the luxury sector can lead the way in circular innovation"
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Thibaut Joltreau , Assistant Professor
Millennial pink, Gen-Z Yellow, Brat Green... Tell me your favourite colours, and I'll guess your generation
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Bideaux Rose K. , Sorbonne Université
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Sabine Ruaud , Professor