New Consumption Modes

Pourquoi et comment les consommateurs rédigent-ils des avis ?
22.04.2024 - Think differently
How Ratings Systems Shape User Behavior in the Gig Economy
  • Arne De Keyser , Professor
  • Christophe Lembregts , RS Erasmus Univ.
  • Jeroen Schepers , Eindhoven University of Technology
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Meet Bastiaan van der Linden, the sustainability professor who bridges divides
10.04.2024 - The voice of experience
Meet Bastiaan van der Linden, the sustainability professor who bridges divides
  • Bastiaan Van Der Linden , Associate Professor
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[case by case #6] Peter Daly and Sabine Ruaud: why is the eco-branding strategy of Cabaïa a success?
28.03.2024 - The voice of experience
[case by case #6] Peter Daly and Sabine Ruaud: why is the eco-branding strategy of Cabaïa a success?
  • Peter Daly , Professor
  • Sabine Ruaud , Professor
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À la rencontre de Joëlle Vanhamme, une professeure qui a fait du marketing un levier de durabilité
08.03.2024 - The voice of experience
Meet Joëlle Vanhamme, a professor who has turned marketing into a lever for sustainability
  • Joëlle Vanhamme , Professor
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Beyond Growth: How to Unveil the Path to Sustainable Business in a Post-Growth Era?
06.03.2024 - Think differently
Beyond Growth: How to Unveil the Path to Sustainable Business in a Post-Growth Era?
  • Thomas B. Long , Associate Professor
  • Giacomo Buzzao , (Ca’Foscari University of Venice)
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Without a collective approach, can we (really) combat our individual vulnerabilities?
16.02.2024 -
(Newsletter #4) Without a collective approach, can we (really) combat our individual vulnerabilities?
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La santé face au double défi de la digitalisation et de l’illectronisme
12.02.2024 - Think differently
Healthcare faces the dual challenge of digitalisation and illiteracy
  • Loick Menvielle , Professor, Management in Innovative Health Chair Director
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Teenagers and Advertising: Navigating Identity in a World of Consumption
09.02.2024 - Explore & master
Teenagers and advertising: navigating identity in a world of consumption
  • Hua Ariel Li , Assistant Professor
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[Case by case #4] Karin Kollenz-Quétard: Dollar Shave Club – disrupting the shaving industry
12.01.2024 - The voice of experience
[Case by case #4] Karin Kollenz-Quétard: Dollar Shave Club – disrupting the shaving industry
  • Karin Kollenz-Quétard , Professor
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Santé : le pouvoir insoupçonné des influenceurs sur les réseaux sociaux
03.01.2024 - Think differently
Health: the unsuspected power of influencers on social networks
  • Loick Menvielle , Professor, Management in Innovative Health Chair Director
  • Lena Griset , Teaching Assistant
  • Rupanwita Dash , Management in Innovative Health Chair Senior Research Assistant
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EDHEC Vox NL#2 - Circular economy: Why are we wasting time?
13.12.2023 -
(Newsletter #2) Circular economy: Why are we wasting time?
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By forgetting the social dimension, is the Circular Economy missing an opportunity?
12.12.2023 - Think differently
By forgetting the social dimension, is the Circular Economy missing an opportunity?
  • Thomas B. Long , Associate Professor
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[case by case #3] Marie-Cécile Cervellon: exploring the ACS circular business model
06.12.2023 - The voice of experience
[case by case #3] Marie-Cécile Cervellon: exploring the ACS circular business model
  • Marie-Cécile Cervellon , Professor, Head of faculty - Marketing
  • Lindsey I. Carey ,
  • Aileen Stewart , GCU
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Transitioning to a Circular Economy: Adopting an Actor Engagement Lens
06.12.2023 - Ways to take action
Transitioning to a Circular Economy: Adopting an Actor Engagement Lens
  • Arne De Keyser , Professor
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(Newsletter #1) Greener, chattier, more connected… How do companies address "new" customers?
14.11.2023 -
(Newsletter #1) Greener, chattier, more connected… How do companies address "new" customers?
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