Seize and Surprise
In the ethymological sense of the word, Entreprendre means "to seize" and "to surprise". "Taking matters into your own hands" and "creating a surprise" therefore appear as injunctions to succeed in this endeavour.
EDHEC's experts and professors share their research and knowledge to nurture initiative. Some of the themes covered in the articles and videos are... "Entrepreneurship:
Understanding what entrepreneurship means
♦ Entrepreneur : Mythe et Réalité, by Jean-Michel Ledru, EDHEC Entrepreneurs Director
Thinking about your strategy
♦ Learning to live with Disruption, by Karin Kollenz-Quetard, EDHEC Business School
♦ Changing the way we strategize by George Tovstiga, EDHEC Business School
♦ Competing to win by George Tovstiga, EDHEC Business School
♦ Failing Intelligently by George Tovstiga, EDHEC Business School
♦ The critical ‘when?’ question in strategy by George Tovstiga, EDHEC Business School
♦ Simple Rules for Innovating by Looking outside your industry by Constantinos Lioukas, EDHEC Business School
Developing your leadership
♦ L'Art du questionnement : pratiquez ! by Sylvie Deffayet-Davrout, EDHEC Business School
♦ Développer son leadership, c'est faire du ménage dans ses croyances inhibitrices by Sylvie Deffayet-Davrout, EDHEC Business School
Keeping abreast of discoveries in management research
♦ Les souvenirs d’enfance font vendre…mais différemment selon le sexe de la cible, by Joëlle Vanhamme, EDHEC Business School
♦ 5 tips for assessing negative customer feedback, by Michael Antioco, EDHEC Business School
♦ Making a difference with customer experience management, by Arne de Keyser, EDHEC Business School
